Key – Performance – Indicators: Managing by using facts and figures through joint developed characteristics. These are integrated / continuous and have a direct reference to the base (adding value for example). There are core key data allocated to every corporate unit. In this way the particular achievement of the department get visualized and put in reference. The quintessence of the particular key data consolidates into management-cockpit.

With this factual base management-reviews run more target oriented and technical KPIs form an opposite-pole to the often just commercial oriented key data.